Cookie Policy
Last updated November 11, 2026
This policy explains how Rapidfire Pay LLC uses cookies and similar technologies on rapidfirepay.com: what each one does, how long it lasts and how you can turn the optional ones off. It replaces the Cookie Policy dated 17 December 2025 in our legal document pack, which was written for our previous website.
What a cookie is
A cookie is a small text file a website asks your browser to store. It lets a site remember something between page loads or between visits. Some cookies are set by us. Others are set by companies whose tools we use, such as Google or HubSpot, and those are called third-party cookies.
Two related technologies work the same way for our purposes, so this policy covers them as well. Local and session storage is space in your browser that a site can write to; unlike a cookie it is not sent back to a server. Pixels and tags are small pieces of code that record that a page loaded.
What this site uses
The only cookies this website sets are two from Google Analytics, and only on rapidfirepay.com itself. We checked the site directly on 2026-11-11rather than describing what a site like this usually does. Our own server sets none.
Here is everything the site stores in your browser:
| Name | Set by | What it does | Lasts |
|---|---|---|---|
| rfp-logo-intro | Rapidfire Pay | Session storage rather than a cookie. Records that the opening logo animation has already played so it does not replay on every page. Clicking the logo on another page clears it, so the animation plays again when you land on the homepage. Holds the value 1 and nothing else. | When you close the tab |
| rfp-theme | Rapidfire Pay | Local storage rather than a cookie. Remembers whether you chose the dark or the light look with the switch at the top of the page, so the next page opens the same way. Only set if you use the switch. Holds the word dark or light and nothing else. | Until you clear this site's data in your browser |
| Name | Set by | What it does | Lasts |
|---|---|---|---|
| _ga | Google Analytics | Tells one visitor apart from another. | Up to 400 days |
| _ga_56XJR3EPFX | Google Analytics | Keeps session state for our Analytics property, whose ID is the suffix. | Up to 400 days |
The Google Analytics cookies hold a random number, not your name, email or phone number. Google uses them to count visits and we see the results only in totals. Nothing else the site stores identifies you, follows you to other websites or is shared with anyone.
What could be added later
We may also add HubSpot's visitor tracking. It is not switched on, so nothing below is running today. We list it now so you can see in advance exactly what it would set, and we will update the date at the top of this page on the day it goes in.
Analytics
These will tell us, in aggregate, which pages people read and where they leave. They are not needed for the site to work, and blocking them breaks nothing.
| Name | Set by | What it will do | Lasts |
|---|---|---|---|
| __hstc | HubSpot | Main visitor tracking. Records first visit, last visit, current visit and a count of sessions. | 6 months |
| hubspotutk | HubSpot | Identifies your browser so that submitting a form twice does not create two records of you. | 6 months |
| __hssc | HubSpot | Counts page views within a single visit. | 30 minutes |
| __hssrc | HubSpot | Detects whether you restarted your browser, which begins a new session. | When you close the browser |
Forms
When you complete the application or contact form, your browser sends what you type to HubSpot, the service we use to manage enquiries, so we can reply. Sending a form sets no cookie. What you type is information you chose to give us, and our Privacy Policy covers it rather than this page.
Other third parties
Our pages load typefaces from Google Fonts. That sets no cookie, but it does mean Google receives a request from your browser, including your IP address, when a page loads. When you send one of our forms, your browser also contacts HubSpot to deliver it, which sets no cookie either. On rapidfirepay.com your browser also loads Google Analytics, through Google Tag Manager, which sets the two cookies listed above. Those are the only third parties the site contacts.
What we do not use
It is worth being specific. Rapidfire Pay does not use:
- Advertising or retargeting cookies. We do not follow you to other websites and we do not show you ads based on your visit here.
- Social media tracking pixels.
- Cookies that sell or share your personal information with anyone for money.
- Session recording or heat mapping tools that replay what you did on a page.
Your choices
Your browser. Every major browser lets you block or delete cookies, either all of them or site by site. Look under Settings, then Privacy. Blocking them costs you nothing here: every page and form works either way.
Google Analytics. Google publishes a browser add-on that turns Analytics off on every site you visit: tools.google.com/dlpage/gaoptout
Global Privacy Control. If your browser sends a Global Privacy Control signal, we treat it as a request to opt out of any sharing of your information, and Google Analytics does not load at all.
Do Not Track. Browsers differ in how they send this signal and there is no agreed standard for responding to it, so we do not act on it. Use the options above instead, which do work.
If you live in a US state with a privacy law
Several states, including California, Colorado, Connecticut, Virginia and Texas, give residents rights over their personal information. Depending on your state, you may have the right to know what we collect, to get a copy of it, to correct it, to have it deleted, and to opt out of targeted advertising or sale. We do not sell personal information and we do not use it for targeted advertising.
To make a request, contact us using the details below. We will not treat you differently for asking.
Visitors outside the United States
Rapidfire Pay serves businesses in the United States. If you are visiting from the UK or the European Economic Area, note that this policy is written to US requirements, which allow analytics cookies to be set without asking first. UK and EU rules require consent before non-essential cookies load.
Changes to this policy
If we add or remove a tool that sets cookies, we will update this page and change the date at the top.
How to reach us
Rapidfire Pay LLC
PO Box 23622, Oklahoma City, OK 73123
contact@rapidfirepay.com
800-709-7393
Monday to Friday, 8:00am to 5:30pm Central